At this time of year in most of Canada, getting into your car and starting it is a ritual few of us enjoy, but that’s usually because of bone-chilling temperatures.
The usual frigid February temperatures are still biting us, but when it comes to our automobiles recently, the real shiver occurs when we pull into the gas station and see what it’s going to cost to fill up.
For example, gas prices in Vancouver hit an all-time high of 180.9 cents a litre in some places on Sunday, the same day they went up four cents around Toronto to a record high of $1.60 per litre.
It’s a similar story in locations all across the country and while the golf industry may be keeping a wary eye on the situation, hoping for a reprieve by the time the season rolls around, some projections have gas prices rising to as high as $1.90 a litre later this year.
Many of us will remember when $1 a litre was considered outrageous. Sounds pretty good now, doesn’t it?
The reasons for these soaring prices include the possibility of a Russian invasion in Ukraine, low supply and high demand and supply chain issues.
However, golf operations will be more concerned with the rising cost of fuelling their gas-powered machinery, rising prices due to higher delivery charges, etc.
Statistics Canada reported recently that the consumer price index in December was up 4.8 per cent compared to a year ago, its highest point since 1991, affecting other necessities such as the groceries needed in food and beverage departments.
Of course, inflation doesn’t just affect golf businesses specifically.
It increases the expectations of employees who are dealing with the high cost of living after a year in which labour shortages were prevalent. Members/golfers are also dealing with rising prices, including the ones that a golf operation puts in place.
We’ll soon hear from Statistics Canada about January’s numbers and while we may hope to see a light at the end of the tunnel, that won’t happen, especially with the recent increase in gas prices.
Let’s just hope the January report isn’t the beginning of a year-long trend that makes us shiver even in the mid-summer heat.