• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Golf News Now

Canada's trusted source for immediate golf trade news

  • NEWS
  • INDUSTRY
  • HARD GOODS
    • CLUBS
    • BALLS
  • SOFT GOODS
    • APPAREL
    • FOOTWEAR
    • ACCESSORIES
  • BLOGS
    • HUTCH
    • Michael Schurman
    • Tiffany Gordon
    • Kevin Thistle
    • Guests
    • Kyle German (ARCHIVES)
  • VOICES
  • TRAVEL
  • DIRECTORY
  • June 29, 2022
You are here: Home / BLOGS / Tiffany Gordon

Economic Concerns And Short Seasons Are Nothing New, So No Need To Call It A Crisis

December 10, 2018 By Tiffany Gordon

As the holidays approach, there are questions to be answered as golf operations review their budgets and numbers. The magnifying glasses are out as we complete our year-ends.

The impact of the falling price of Alberta crude is no secret across the country and we’re coming off a season that started late and ended early.

Rounds were down, numbers were down and the season was short so people will be asking themselves if they can do more with less in 2019 or do they try to rally the troops when things aren’t busy and try to differentiate themselves from everyone else in the market?

If they do decide to set themselves apart in the market, how does that look? People might even ask themselves if they really want to go through this again next year and look at other opportunities.

There are so many questions and the type of year we had here in Alberta only escalates the need for direction going forward, but we can’t allow it to overwhelm us.

As important as it is to seek out better ways to do things, we can’t look at it as a crisis, which is a word we’re hearing a lot these days, particularly as it relates to the price of oil.

At the end of the day, the snow will melt, the grass will get green and the golf course will open. Life’s full of challenges and you need to make sure you do all you need to do to stay on top of the industry and on top of your game, but we’ve been here before.

As challenging as times are, it’s also an opportunity for growth and an opportunity to learn, so embrace those opportunities rather than over-reacting or panicking.

About Tiffany Gordon

Tiffany Gordon is director of clubhouse operations and membership ambassador at Carnmoney Golf Club near Calgary and a former president of the PGA of Alberta.

FILED: Tiffany Gordon

Related Posts

No related posts.

Primary Sidebar

Poll

How has spending by customers/members so early in the season been affected by inflation at the golf business where you work?

View Results

Loading ... Loading ...

Recent Comments

  • John Berkovich on Heffernan Wins BetRegal PGA Championship of Canada By Five
  • bill dey on Does The LIV Tour Have Your Long-Term Attention?
  • Jay Murray on Does The LIV Tour Have Your Long-Term Attention?

GNN INSIDER

All of the up to date news and information effecting the Canadian golf industry delivered right to your inbox ...

TRAVEL

Link: Be Prepared For Extra Cost On The Road

With travel restrictions easing, Canadians may be eager to hit the road again for golf vacations or business, but be aware that there could

RECENT POSTS

Lorie Kane: “How Can You Retire From Something You Absolutely Love To Do?”

Notes: Field Shaping Up For CP Women’s Open, New Sponsor For Manitoba Open And More

Tee Times Announced For Ororo PGA Women’s Championship of Canada

Footer

GNN

  • About
  • Contact
  • Advertise
  • Subscribe
  • Privacy Policy
  • Terms of Use

BLOGS

  • Hutch
  • Guests
  • Kyle German
  • Tiffany Gordon
  • Michael Schurman
  • Kevin Thistle

INDUSTRY

  • Industry
  • News Now
  • People

EQUIPMENT

  • Accessories
  • Apparel
  • Balls
  • Clubs
  • Footwear

On the Tweet

  • Lorie Kane: “How Can You Retire From Something You Absolutely Love To Do?” https://t.co/vUR9Ngvf6T About 14 hours ago

Golf News Now | All Rights Reserved | 2021