As the holidays approach, there are questions to be answered as golf operations review their budgets and numbers. The magnifying glasses are out as we complete our year-ends.
The impact of the falling price of Alberta crude is no secret across the country and we’re coming off a season that started late and ended early.
Rounds were down, numbers were down and the season was short so people will be asking themselves if they can do more with less in 2019 or do they try to rally the troops when things aren’t busy and try to differentiate themselves from everyone else in the market?
If they do decide to set themselves apart in the market, how does that look? People might even ask themselves if they really want to go through this again next year and look at other opportunities.
There are so many questions and the type of year we had here in Alberta only escalates the need for direction going forward, but we can’t allow it to overwhelm us.
As important as it is to seek out better ways to do things, we can’t look at it as a crisis, which is a word we’re hearing a lot these days, particularly as it relates to the price of oil.
At the end of the day, the snow will melt, the grass will get green and the golf course will open. Life’s full of challenges and you need to make sure you do all you need to do to stay on top of the industry and on top of your game, but we’ve been here before.
As challenging as times are, it’s also an opportunity for growth and an opportunity to learn, so embrace those opportunities rather than over-reacting or panicking.
