TaylorMade has introduced the second generation of the high-visibility line of pix golf balls.
For the first time, pix will be available in both the TP5 and TP5x models with a visual technology developed in conjunction with Rickie Fowler.
Over the course of a year, TaylorMade teamed with him to develop a golf ball that meets the performance demands of competing at the highest level.
“The pix graphics give you a precise focal point to work with. When we started developing the new design, one of my first comments was if we didn’t have the full TaylorMade logo in two places, we would have space to create a path that works for alignment and feedback,” said Fowler.
Like many golfers, Fowler prefers to draw a line on his golf ball to help him align putts on the green. The previous generation of pix and all other high-visibility products made that virtually impossible.
Using Fowler’s insights, TaylorMade positioned a single TaylorMade logo and aligned it with the TP5/TP5x stamp to form a natural pathway through the centre of the ball.
Twelve strategically-placed multi-colour graphics frame the single TaylorMade logo and TP5/TP5x stamp to form the company’s new ClearPath Alignment, the marquee feature of the new pix.
ClearPath is used to not only help with alignment, but provides immediate feedback on the quality of the roll. On a well-struck putt where the ball is rolling end-over-end, the golfer can see a clearing in the middle of ball which provides two key pieces of information – You’ve started the ball on your intended line and you’ve hit a quality putt
In 2019, TaylorMade enhanced its flagship line of Tour balls to improve speed without impacting other areas of performance.
The Speed-Layer System is comprised of four increasingly stiff layers, featuring a material called HFM. HFM is the fastest material TaylorMade has ever used and is essentially a tightly wound spring and when compressed, generates more rebound energy for more ball speed.
The Tri-Fast Core consists of an extra-large, low-compression inner core (16 compression in TP5 and 25 compression in TP5x) and a progressively stiffer outer core and mantle.
The combination of these three layers work in conjunction to create lower drag and increased carry.
The Dual-Spin Cover boasts an ultra-soft cast urethane cover and a 30 per cent more rigid inner cover. This system creates a condition for greenside control, as the rigid inner cover forces the soft urethane cover into wedge grooves for maximum spin generation.
The TP5 and TP5x pix will be available at retail at the end of February at an MSRP of $59.99 Cdn per dozen.
