TaylorMade has introduced the Tour Response and Soft Response golf balls, made after input from thousands of golfers.
Highlighted by a 100 per cent cast urethane cover, Tour Response delivers effortless compression and quality performance at an affordable price.
Engineered for effortless compression and more distance, Soft Response utilizes a breakthrough Extended Flight Dimple Pattern along with an ultra-soft ZnO Flex Core designed to increase speed.
“Urethane is simply the best performing cover material you can use on a golf ball. That’s why it’s found on 100 per cent of the balls used on the PGA Tour. It’s that good,” said Eric Loper, director of golf ball R&D for TaylorMade.
“We’re bringing that same innovation to our Tour Response line, essentially making a softer version of our TP5/TP5x that utilizes multiple tour technologies. Soft Response is a multi-layer golf ball designed for even softer feel and with our new Extended Flight Dimple Pattern, the player can obtain explosive distance,” said Loper.
For as long as there have been urethane golf balls, Tour players have used them. It’s the industry standard for premium performance in golf balls and Tour Response brings that same standard to all golfers at an affordable price while maintaining the same technology found in TP5/TP5x.
A softer 100 per cent cast urethane cover allows grooves to better grip the ball for increased wedge spin, potentially creating thousands more RPMs of spin for the average golfer compared to ionomer products.
A crosslinking chemical reaction forms the urethane material and creates an irreversible link for improved shear resistance and greater durability.
The use of cast urethane distinguishes Tour Response for both performance and price. It’s a blend of Tour-quality materials with performance specifically engineered to benefit all golfers.
Utilizing the same technology that powers TP5/TP5x, Tour Response relies on Speedmantle with HFMq to produce fast ball speeds. The firmer second layer surrounds the soft inner core and delivers a more-explosive transfer of energy.
“In this class where performance mets value, why would anyone play an ionomer ball when cast urethane is available? Every manufacturer agrees that it makes a better ball,” said Michael Fox, TaylorMade’s category director for golf balls and accessories.
TaylorMade utilizes a specialized Extended Flight Dimple Pattern to protect distance in a softer golf ball.
The shallow u-shaped dimples promote decreased drag and increased lift, ultimately allowing the ball to stay in the air longer at lower spin rates.
This design is meant to appeal to players with average swing speeds, who often struggle to keep the ball airborne.
For this reason, many club fitters match slower swing speed players with drivers that increase spin rates and allow the ball to stay in the air longer. However, with this revolutionary dimple design TaylorMade aims to improve distance for these players through intelligent golf ball design.
A soft ionomer cover adds to the feel of Soft Response, but also achieves improved scuff resistance, shear resistance and overall durability.
With a low compression ZnO Flex Core (a compression of 35), Soft Response is engineered to meet the needs of golfers seeking an extremely soft feel without diminishing distance.
Both Tour Response and Soft Response are engineered to efficiently transfer energy and rebound at impact.
The Tour Response core has a low compression of 40, while Soft Response is even lower at 35. The three-piece construction further allows for soft feel, while maintaining distance.
Tour Response $44.99 CAD and Soft Response $29.99 CAD will be available at retail on Feb. 28. Tour Response will be offered in white and yellow, while Soft Response will be available in white, yellow and matte red.
