Cleveland Golf has introduced the Launcher XL game improvement irons, designed to offer a reliable ball flight and consistent control.
The Launcher XL Irons officially launch in North America on Sept. 17.
The Launcher XL Irons are the for players seeking forgiveness and accuracy in one complete set. Launcher XL Irons feature hollow body long irons for distance and forgiveness, while cavity back short irons focus on precision when attacking the pin.
“The new Cleveland Launcher XL Irons provide a new XL head design with a large high MOI and confidence inspiring shape that results in more greens in regulation,” said Dustin Brekke, director of engineering at Cleveland Golf.
“MainFrame technology faces are optimized with AI to guarantee shots all over the face maintain distance and precision, while Action Mass CB, with a counterbalance weight in the grip end, helps players get on the correct swing plane while increasing head speed for distance,” said Brekke.
“All in all, Cleveland Launcher XL Irons deliver a pin seeking iron for shooting your lowest scores,” he said.
Launcher XL Irons offer a 15 per cent increase in high-toe MOI over the previous generation. Furthermore, Launcher XL Irons feature Cleveland Golf’s MainFrame club face that harnesses the power of Artificial Intelligence to find the optimal shape and weighting for each club face.
The variable thickness pattern behind each iron face is used to maximize COR and ball speed for more distance on every strike.
To help balance things, Cleveland developed Action Mass CB to help square up the club face at impact. An 8 g weight placed inside the end of the grip offers better balance for more control without added effort.
Meanwhile, a V-Shaped Sole helps all players maintain speed and power through the turf for a better strike, while loft specific grooves help pull the best performance out of every club.
If precision is the top priority, Cleveland Golf developed a custom configuration that is a half-inch shorter without counterbalancing in the grip for players seeking maximum control.
The Launcher XL Irons feature a new XL head design with an MOI of 3,081 g-cm2 in the seven iron, the most ever in a Cleveland Golf game-improvement iron.
The 4i-7i lofts have wider, flatter grooves, while the 8i-DW have closely-spaced, deeper, and higher spinning wedge grooves. Higher lofts also feature laser-milled grooves for enhanced friction.
A seven-piece steel set is $999.99 Cdn., with a seven-piece graphite set $1,149.99.