Game Your Game Inc.,“Game Your Game” or “Game Golf,” a performance analytics firm using data to help improve golfers’ games, has announced the relaunch of its operations with Mike Francis,as president following the acquisition by indoor intelligence company Inpixon of a controlling interest of Game Golf’s outstanding capital stock.
Francis, a veteran of 34 years in the golf industry, will lead the company through the next stage of development and innovation.
Prior to joining Game Your Game, Francis was president of Greenside Consulting. He has also held VP/GM positions at various multinational brands, including Nike.
“We have had to overcome some major challenges over the past 18 months, but we are excited for Game Your Game’s next chapter as part of the Inpixon family of companies”, said Francis.
“Despite the challenges experienced as a result of the pandemic in many industries, the golf industry saw an increase in participation. From Game Golf’s own database, we can see that the number of rounds of golf played increased significantly over the last year and there has been an influx of golfers into the game,” he said.
“Golf is clearly becoming a game of statistics and here at Game Golf, we are confident that golfers at all levels and coaches will see the value of on-course and real-time data to help improve their games,” added Francis.