• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Golf News Now

Canada's trusted source for immediate golf trade news

  • NEWS
  • INDUSTRY
  • HARD GOODS
    • CLUBS
    • BALLS
  • SOFT GOODS
    • APPAREL
    • FOOTWEAR
    • ACCESSORIES
  • BLOGS
    • HUTCH
    • Michael Schurman
    • Tiffany Gordon
    • Kevin Thistle
    • Guests
    • Kyle German (ARCHIVES)
  • VOICES
  • TRAVEL
  • DIRECTORY
  • January 16, 2021
You are here: Home / SOFT GOODS / Apparel

Aiming To End Plastic Waste, adidas Introduces Primeblue

March 9, 2020 By GNN

The next stop showcasing adidas’ journey to end plastic waste is the golf course.

Adidas athletes competing in the Players Championship this week will be wearing select apparel and footwear made from upcycled plastic waste. This environment-friendly capsule of apparel and footwear for both men and women is available on Monday, March 9.

The more sustainable collection is made from adidas’ new Primeblue material, made in part with Parley Ocean Plastic.

This upcycled plastic waste is intercepted on remote islands, beaches, coastal communities and shorelines, preventing it from polluting oceans. It’s then turned into high-performance polyester yarn used in apparel and footwear.

The special Primeblue collection will feature two polos and shorts for men and two sleeveless polos and skorts for women.

It also includes limited edition footwear for both men and women made from upcycled plastic waste. The unique footwear is designed from adidas’ new Codechaols silhouette, the latest footwear from adidas that pushes the boundaries on what a golf shoe can be.

By 2050, the oceans may be filled with more plastic than fish. That’s one of the reasons why adidas will convert 100 per cent of our virgin polyester to recycled in every application where a solution exists by 2024.

This Primeblue capsule in golf is part of a larger Three Loop Strategy announced last month that outlines adidas’ aim to end plastic waste. In the spring/summer 2020 golf collection, 71 per cent of the apparel and 75 per cent of the footwear uses material made from recycled polyester.

FILED: Apparel

SOFT GOODS

Related Posts

  1. Puma Golf Says “Hail To The King” At This Year’s Arnold Palmer Invitational
  2. Levelwear Showcasing Its Fall Collection At PGA Merchandise Show
  3. Peace Out With Puma Through Its Tie-Dyed Love/Haight Collection

Primary Sidebar

Poll

Has winter to this point given the golf operation where you work any reason to be concerned about the condition of the course in the spring?

View Results

Loading ... Loading ...

Recent Comments

  • Michael Schurman on Industry Notes: A Call From Down Under To Eliminate Golf Entirely, Golf Canada Begins 2021 On A Blue Note And More
  • Brad Adams on NGCOA Reports Major Increases In Revenue And Rounds, Year To Date And In October
  • Jeremy Hall on Video Chat: Kevin Thistle, PGA of Canada, On Making Golf Courses Accessible In Winter

GNN INSIDER

All of the up to date news and information effecting the Canadian golf industry delivered right to your inbox ...

TRAVEL

Link: Snowbirds Waiting Before Making Final Call On Trips To The U.S.

Insurance, closed borders, quarantines and methods of transportation are just some of the concerns for snowbirds who usually travel to the

  • Link: Pandemic Has “Significant Impact” On Royal Portrush Overseas Bookings
  • Video: What To Expect From Travel When Restrictions Are Eased

RECENT POSTS

Taylor Takes Two Shot Lead At Sony Open In Hawaii

Hughes, Hearn Start Sony Open With 65s

Industry Notes: Three PGA Of Canada Board Positions Available, Non-Amazing People Need Not Apply And More

It’s Been A Busy Week For PGA of B.C. Member Moves

Familiar Names In New Places As 2021 Begins With Several Moves By PGA of Alberta Members

Footer

GNN

  • About
  • Contact
  • Advertise
  • Subscribe
  • Privacy Policy
  • Terms of Use

BLOGS

  • Hutch
  • Guests
  • Kyle German
  • Tiffany Gordon
  • Michael Schurman
  • Kevin Thistle

INDUSTRY

  • Industry
  • News Now
  • People

EQUIPMENT

  • Accessories
  • Apparel
  • Balls
  • Clubs
  • Footwear

On the Tweet

  • Taylor Takes Two Shot Lead At Sony Open In Hawaii https://t.co/TYH8bCRNDb About an hour ago

Golf News Now | All Rights Reserved | 2020