Puma Golf, has introduced its autumn-winter 2018 apparel and accessories collection.
AW ‘18 showcases fresh, on-trend designs and colour stories, combined with technical elements, including the all new Fusionyarn fabric, designed to provide comfort, performance and style.
Fusionyarn fabric blends the softness and breathability of cotton with the moisture-wicking properties and high durability of polyester, delivering a high-performance fusion of synthetic and natural fibers that dries fast, looks stylish and keeps golfers comfortable in any setting.
Fusionyarn fabric is utilized in three polos in the men’s collection this fall – the Crossings Polo, Local Pro Polo and the Sundays Polo. In this season’s women’s collection, the Road Map Polo, the Sleeveless Road Map Polo and the Sundays Polo each benefit from the Fusionyarn innovation.
All six styles are designed to seamlessly transition from the office to the golf course in comfort.
“With each new collection from Puma Golf, we work hard to surpass our previous best-in-class standards of comfort, style and performance and our AW ’18 collection certainly achieves that goal,” said Kristin Hinze, global head of golf apparel for Puma Golf.
“Fusionyarn is the most comfortable and versatile fabric we’ve introduced and, along with on-trend prints and colourways, our popular bottoms for men and PWRSHAPE for women, this is by far our most premium, performance-ready collection to date, with styles that go far beyond the fairways,” said Hinze.
Beyond Fusionyarn, AW ’18 will also expand Puma’s Evoknit offering, with innovative, stylish pieces available for men and women.
Evoknit is a knitted design that utilizes body-mapped ventilation and seamless engineering for unrestricted range of motion. The moisture-wicking, highly breathable fabric provides comfort and breathability.
For this season, Evoknit technology is used in two updated short-sleeve options – the Evoknit Camo Polo, which offers a subtle, tonal camo pattern throughout and the Evoknit Dassler Polo, part of the brand’s Throwback Collection.
Rounding out the men’s new Evoknit offering is the Evoknit Performance quarter zip with long sleeves for layering when the weather cools. For women, Evoknit will be present in the Evoknit Camo Polo and the Evoknit Seamless quarter zip.
The AW’18 assortment will continue to feature Puma Golf’s popular men’s bottoms. The popular Essential Pounce Shorts will be available in 10 hues, including four new colours, offering the perfect complement to Puma’s new polos.
The collection will also continue to offer the popular six-pocket pants, including an all new Corduroy version, part of the Throwback Collection for beating the fall early morning chill.
Puma Golf’s entire range of AW ‘18 pants and shorts offer moisture management, improved fit, a rebalanced pattern and a curved stretch waistband featuring PWRSTRETCH for comfort and mechanical stretch for enhanced range of motion.
Puma’s new line will continue to focus on women as the fastest growing segment of the golf population. The new collection will provide additional colours and styles to the brand’s popular women’s bottoms that incorporate PWRSHAPE Technology, engineered to provide a smooth, slimming effect and support.
Four-way stretch fabric is soft, breathable, and provides unrestricted range of motion, while the bonded waistband and flatlock seam construction deliver enhanced comfort.
The AW ’18 collection will be worn by Rickie Fowler, Bryson DeChambeau, Graham DeLaet, Jesper Parnevik and Lexi Thompson throughout the latter half of the golf season.
