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Crossknit DPR “Low Am” From adidas Golf Celebrates Amateurs And Their Surroundings At This Year’s Final Major

November 2, 2020 By GNN

Designed on its Crossknit DPR silhouette, adidas Golf is introducing its Crossknit DPR “Low Am” shoe to celebrate those who seek to become Low Amateur at this year’s final major.

This limited edition, which will be available Nov. 9, is inspired by the on-site surroundings that only a select few get to experience.

A rich green sockliner with “Low Am” branding gives a nod to the carpet found throughout the amateur’s lodging for the week. A specialty tab on the tongue is meant to represent the familiar windowpanes that players have looked through before beginning their careers as professionals.

The words “Low” and “Am” are embedded underneath the fish-scale Traxion outsole of the left and right foot, respectively. To bring it all together, the special green, white and gray colourway reflect the surroundings.

“Whenever we do footwear like this, we always look for the subtle storylines that make a tournament special,” said Masun Denison, global director of footwear for adidas Golf.

“This year, we thought it would be fitting to celebrate the unique experience the small group of amateurs get when they head to Augusta and sleep steps from the first tee, hoping to hang on until Sunday so that they can earn the right to be called the Low Amateur and have a chair next to that year’s champion,” he said.

The Crossknit DPR is built on a comfortable Ultraboost running midsole in a textile upper ,with supportive FORGEGRAME technology to help keep golfers stable throughout the swing. Unique to this limited edition, the footwear comes in a special box and includes an exclusive dust bag to commemorate the moment.

The Crossknit DPR “Low Am” will be available in limited quantities in Canada on adidas.ca and the adidas app beginning Monday, Nov. 9, at 9 a.m. Eastern time.

FILED: Footwear

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