Ecco shoes has introduced a new logo that will premier in its spring/summer golf shoe collection. The “Four Dots” concept is based on the four circular letters in the company’s logo. According to the company, the Four Dots represent quality, comfort, technology and style and will come in a variety of forms across the uppers and outsoles of each shoe.
“The 2009 collection contains an exceptional array of new designs, making this the ideal time to launch the Four Dots concept,” said Michael Waack, head of Global Golf for Ecco.
“Seen throughout the entire collection, this logo is a consistent branding element. It serves as an ideal representation of those characteristics unique to Ecco in the global footwear marketplace and helps further distinguish the look of our golf shoes,” he added.
For more information, see the website, www.ecco.com/golf.