Sources are reporting that the adidas Group, parent company to TaylorMade-adidas, Ashworth and Adams Golf, has closed its Adams Golf headquarters in Texas and consolidated it with TaylorMade. It was also reported that 15 per cent of the golf division’s staff, most from Adams, were laid off. Golf Channel has more here.
New Executive VP named for adidas Golf/Ashworth
TaylorMade-adidas Golf has announced that Jeff Lienhart has been named executive vice president of adidas Golf and Ashworth, reporting to recently-appointed CEO Ben Sharpe. Lienhart will oversee the strategic direction and operation of both adidas Golf and Ashworth footwear, apparel and accessory business units at company headquarters in Carlsbad, Calif. Lienhart served as vice president […]
Ashworth Adds To Majors Series, Recognizing Cink’s, Leonard’s British Open Wins
Ashworth Golf has announced the release of the next stage of the Ashworth Majors Series, highlighted by two limited-edition golf shirts inspired by The Open Championship victories of Stewart Cink (2009) and Justin Leonard (1997). Incorporating elements specific to each player’s major tournament win. Each shirt in the series is individually numbered inside of the […]
Ashworth Celebrates U.S. Open Wins With Limited Edition Shirts
Ashworth Golf has released the next phase of the Ashworth Majors Series, featuring two limited-edition golf shirts inspired by the U.S. Open victories of Justin Rose (2013) and Retief Goosen (2001 and 2004). Incorporating elements specific to each player’s major tournament win, Ashworth designers utilized premium fabrics and unique contrast threads throughout to ensure a […]
Ashworth Expands Footwear Offerings With Encinitas Collection
Ashworth Golf has added the Encinitas collection to its growing lineup of golf footwear. Featuring premium materials, classic designs and subtle colour pop detailing, the Encinitas is designed to be lightweight and provide premium stability and comfort. Inspired by traditional wingtip designs, the Encinitas is the first wingtip model in Ashworth company history. Designed with […]
Last Stand For The Open At The Abbey? Carlsbad Fire Came Close To Golf Companies
The RBC Canadian Open is indeed rooted in Ontario, with news on Thursday that it was official that the Open was returning to Glen Abbey in 2015. While it will be played this year at Royal Montreal, the Open has been held at the Abbey three times in the past six years and eight times […]
Ashworth Adds New Cardiff ADC To Footwear Line
Ashworth Golf has added the new Cardiff ADC spikeless golf shoe to its versatile golf footwear line. Available in men’s and women’s models for the first time, the new Cardiff ADC has been redesigned to deliver enhanced comfort, functionality and performance of a traditional golf shoe with the styling and versatility of a casual shoe. […]
New adidas/Ashworth Brand Director Has Solid Industry Experience
Lesley Hawkins, an industry professional with 19 years of golf OEM experience, joined TaylorMade adidas Golf this week as the brand director for the adidas Golf and Ashworth brands within Canada. “We are very lucky to have Lesley join our team here in Canada,” said David Bradley, the new general manager of international regions. “Our […]
Personnel Moves At TaylorMade, adidas, Ashworth And Rockport
Matt Cizmar has been named brand director for TaylorMade, replacing Richard Sullivan, who is moving over to the Rockport brand. Former product line manager Jason Rose has recently moved into the position of key account manager, strategic accounts for TaylorMade, while Nick Obritsch will be marketing manager for TaylorMade, adidas Golf and Ashworth.
Brand Director Sought For adidas Golf, Ashworth
The adidas Group in Canada is seeking a brand director for its adidas Golf and Ashworth brands. For complete details of the position, click here.